Walking in Your Customers’ Footsteps is Only Possible if You Can Find Their Shoes
One of the biggest buzzwords in innovation today is empathy. If you aren’t able to walk a mile in your customer’s shoes then you »
Feedback is a Gift (and It’s My Birthday!)
If your line of work involves solving complex problems then you probably know by now that you can’t solve the problem alone. That means you’ »
Want your Consumers to Love Your Product? Step 1: Eliminate Failure Demand
For the past year, we have been heavily focused on the lean concept of first developing an MVP (Minimum Viable Product) and then iterating on that »